Posts tagged as:

Social Media

Why do we do one thing as Customers and another as Marketers?

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David Meerman Scott , author of ‘The New Marketing and PR ’ often begins his talks with a question: In the last 1-2 months, privately or professionally, in order to research a product or service you might want to buy, raise your hand if you have: Answered a direct mail advertisement? Consulted mainstream media – [...]

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Social Media the big subject at Kalzip TeamKal Conference [Video]

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It was great to be invited to speak to the Kalzip TeamKal conference, not least because the audience of construction businessmen in their forties and fifties was always going to be skeptical about the value of Social Media to their own work. That made it a challenge, but also an opportunity, and I was pleasantly [...]

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Looking back and looking forward with purpose

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It has been an interesting twelve months for me, to say the least. This time last year I was in the uncertainty of hospital tests, but by April I had a 100% clean bill of health and could make plans. By the end of the summer those plans were set and I’ve spent the last [...]

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When will the UK construction sector finally embrace Social Media Marketing?

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I noticed this question on Quora yesterday – here it is in full: Will the UK construction sector finally embrace Social Media Marketing in 2011 and what will be their strategy? What Social Media platforms do you think, apart from the obvious Twitter, Blogs, YouTube & possibly Facebook do you consider suitable. Quora? Behance? I [...]

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Construction Magazines and Journals – Online or hard copy?

When I recently spoke at the CIMCIG conference on specification our chair was Chris Ashworth of Competitive Advantage, who presented some very interesting research into the habits of architects and other specifiers. Now Chris and his company are conducting some more research to learn how people working in the construction industry are changing from reading [...]

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RIBA Conference: Housing: Creating designs for life

Next week (Thursday 13th October) I shall be at the RIBA Housing conference in Cambridge and shall be live blogging the event using CoveritLive. This will be my first outing with CoveritLive, a service which allows visitors to read about an event and participate in a discussion through an interactive console. The system has been [...]

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GoogleMap of Architects Designers and Construction Consultants – Latest News and over 30,000 views

Since last week’s update the map has snowballed and we’ve been getting thousands of views every day. Popularity has its downsides though, we’ve had to make some changes! Here’s a run down of what’s been happening and how you can get involved and make the most of the map. Map goes Regional – how to [...]

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Update: Googlemap Architects Designers and Consultants on Twitter

Here’s an update on the Google map of Architects, designers and construction consultants. Now that we’ve reached 200 placemarks I thought I’d show you some screenshots to show how the map is filling out. Time for a bit of exploration I think. Once you zoom in there is plenty of space and collections of twitter [...]

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Map of Architects on Twitter – Part 3

The map shown here is a google map of architects, designers and consultants who use the social networking platform Twitter. View Architects, Designers and Consultants on Twitter in a larger map UPDATE: the map above is now a master map; read the latest post for details. All the users on the map have uploaded their [...]

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#AjtCn100 – The first day

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View this chart full size here (at current update) Here are some statistics for the first day of the project to find UK Architects, their practices and staff using Twitter. The Nominations We have had 75 nominations which split about half and half practice accounts and ‘person’ accounts. Although of course, all the accounts are [...]

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