These are my Delicious Links for July 4th through July 7th:
- Marketing Handbook for the Design & Construction Professional
“These days, driving new business is the key to your survival, and this highly acclaimed marketing tool is your key to driving new business …
“This all-new and thoroughly revised handbook covers every aspect of marketing in the design and construction industry from initial market research, to getting leads, to making presentations, to website development. If you're not a marketing professional, then you really need this book.
“In a clear, no-nonsense manner, it shows you how to:
• create winning proposals and presentations
• take full advantage of low-cost public relations activities
• develop a winning plan for getting the most from trade shows
• create a high-profile website on a budget
• get your staff to take a market-oriented approach to everything they do”
- PlanningAlerts.com | Email alerts of planning applications near you
Do you know about Planning Alerts yet? Find out when a planning application is registered near any postcode by setting up an email alert. Fantastic piece of coding making good use of the openness of the planning system.
Don't forget to pay them something towards their new server, they need our support!
- Creative Energy Homes: University of Nottingham
The project is “a showcase of innovative state-of-the-art energy-efficient homes of the future. Six homes constructed on the University Park are being designed and constructed to various degrees of innovation and flexibility to allow the testing of different aspects of modern methods of construction (mmc) including layout and form, cladding materials, roof structures, foundations, glazing materials, thermal performance, building services systems, sustainable/ renewable energy technologies, lighting systems, acoustics and water supply.
“The project aims to stimulate sustainable design ideas and promote new ways of providing affordable, environmentally sustainable housing that are innovative in their design. Several companies including: Stoneguard, Roger Bullivant Ltd, EON, BASF, Tarmac, Saint-Gobain have agreed to fund elements of the project.”
- Blogs, Twitter, social networking: your new business tools – Construction Manager
“Su Butcher, officer manager of Ipswich-based architect Barefoot & Gilles (pictured), uses Twitter to spread the practice’s brand online. ‘In our industry, people move in quite small circles.
But going online explodes those limitations – you can network with people all over the world, many with expertise not in your field,’ she says.
And contacts often cross the line between the virtual and real worlds. By marketing yourself as an expert, invitations to speak at events or contribute articles to publications might follow. Butcher, for instance, has been invited to present the practice’s affordable eco-houses at two property industry events.
- Daniel Libeskind’s 17 words of architectural inspiration | Video on TED.com
Thanks to Rosemary Slosek for flagging up this talk by Daniel Liebeskind whom I saw speak in Liverpool when I was a student. The discussion below his video is marvellous and articulates some of the debates going on in our industry at the moment.